After last year’s 7-Eleven x Rilakkuma Forrest Collection, from the 10th of April 2013 till the 4th of June 2013, 7-Eleven will launch the new Rilakkuma Cooking Collections to celebrate the 10th Anniversary of Rilakkuma.

Rilakkuma actually is the combination of Japanese “Relax” and “Bear”, so sometimes it is called “relaxbear” in some regions such as China, Hong Kong and Taiwan. There are three characters: Rilakkuma (the brown bear who likes pancakes and being lazy), Korilakkuma (the white bear who is like a little naughty child) and Kiiroitori (the yellow chick who is smarter and always remind others of their mistakes).

This time there are 7 different plushes of the Cooking Collections including Rilakkuma Egg Toast, Rilakkuma Coin Bag, Rilakkuma Bag, Kiiroitori Bag, Korilakkuma Pan-fried Egg, Korilakkuma Card Holder and Kiiroitori in Egg Shell.

7-11 Rilakkuma Promotion

(Note: The copyright of the above picture belongs to Hong Kong 7-11)

If you are interested, please pay attention to the redeem regulations of this activity. This promotion starts from the 10th of April to 4th of June 2013. Similar to the recent “Hello Kitty & Friends Sweet Delight“, you have chance to receive one bonus stamps upon every HK$ 20 purchase in 7-Eleven. Collecting every 16 stamps or every 6 stamps plus HK$ 15, you can redeem one of Cooking Collection Rilakkuma Plush/Bag. All the toys are pre-packed and given out randomly. You are not allowed to choose.

Hong Kong 7-Eleven Rilakkuma Cooking Collection 2013

Hong Kong 7-Eleven Rilakkuma Cooking Collection 2013

Hong Kong 7-Eleven Rilakkuma Cooking Collection 2013

Hong Kong 7-Eleven Rilakkuma Collection 2013

Hong Kong 7-Eleven Rilakkuma Cooking Collection 2013

Hong Kong 7-Eleven Rilakkuma Cooking Collection 2013

Please be aware that Hong Kong people are very crazy for the cute Rilakkuma and there are high possibilities the toys will be sold out immediately. If you really want to get one, you either have to wait until 7-11 arranges for new stocks ( it takes weeks) or you may take a look at the toy stores in Mongkok or Yau Ma Tei or HK Yahoo! Auction (online shopping site).

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