Sneakers Street – A Guide to Sports Shoe Shopping in Hong Kong

Hong Kong Sneakers Street is the first address for hunting the latest sports shoe trends, limited edition and special edition designer sneakers. This street does not only attract sneakerheads and sports enthusiasts, but is also a good starting point for fashionistas and fashion lovers.

Sneakers Street is located in the center of urban neighbourhood, adjacent to many Hong Kong street markets and local restaurants. Thus it is a great opportunity if you are interested in the local culture, life and food.

What is Hong Kong Sneakers Street?

Hong Kong Sneakers Street, also known as Sports Shoe Street or Sportswear Street, is a place with a huge variety of sneakers and other sportswear. Over 100 retail shops are standing on both sides of Fa Yuen Street. It is one of the most popular and visited shopping streets in Hong Kong.

Technically it is not a typical street market. In fact, it is a street stretching over several blocks. As its name indicates, this street is mainly about sports shoes and sneakers. You can also find many sporting gears, clothing as well as other sports wares.

Besides Fa Yuen Street, the sneakers stores also extend to the adjacent roads, such as Nelson St, Shantung Street, Soy Street, etc.

The over 100 retail sneaker shops and stores are dedicated primarily to sneakers. If there is a heaven about sports shoes, then it is this place. Needless to say that this “street market” is a must-do for many sneakerheads and shopaholics.

Go Back to Top

Highlights of the Sneakers Street

Shopping, local food tasting, and cultural experience, Sneakers Street and the nearby neighbourhood provide the all-in-one solution.

The Sneakers Street stretches around 1 km between Argle Street and Dundas Street and provides a wide variety of sporting shoes, sportswears and bargains.

Here is a one-stop solution that you are able to find all kinds of sports shoes, trainers, sporting goods and apparel for all sex and ages. Sneakers Street is famous for its big selection and variety of sneakers and athletic footwear from all around the world. New arrivals of sports shoes are stocked on a daily basis.

It is located in Mongkok, the center of Kowloon, representing the local life. It is a great place for foodies to test various local street food. You will also find road by road of local restaurants distributed around this area.

Go Back to Top

What can you buy at Sneakers Street?

Hunting for sports shoes at Sneakers Street is the major purpose for many visitors. You are able to find all the big brand names: Nike, Air Jordan’s, Adidas, Puma, Reebok, Li Ning, Vans, Converse, New Balance, Asics, Under Armour, AND1, Saucony, Brooks, Skechers, K-Swiss, Mizuno, Onitsuka Tiger, Keds, Diadora, Lacoste, Crocs, Lotto, Birkenstock and many more.

The street is so popular that many of the big brands opened flagship stores here (e.g. Nike or Adidas). You also can find several shops and stores of local sporting goods companies (such as Gigasports, Marathon Sports, etc.) along the street.

So, no matter if you love basketball, soccer (football), skateboard, running, hiking or golfing – you are able to find the right shoe here.

Secondly, aside from shoes you also can find accessories ranging from colourful shoelaces to inserts. Several stores also carry sports equipment and apparel. Looking for some Bundesliga and Premier League soccer jerseys or badminton or tennis rackets? Then this is the place to be.

Special and Limited Editions Sneakers

Special and limited-edition sneakers are also very popular in Hong Kong. In case you are looking for one-of-a-kind sports shoe or hunting for the latest fashion trend, you may consider starting from here.

Almost everything ranging from special limited edition Hello Kitty sneakers, Gundam inspired Reebok Insta Pump Sneaker or the latest Nike Vapormax or Adidas Ultra Boost shoes are on the shelves. But that’s not all. You also can find stylish wedge sneakers, the latest designer sneakers such as YEEZY (by Adidas & Kanye West), Y-3 Yohji Yamamoto or crossover collaborations with Supreme and other brands.

For those asketball fans who are looking for the perfect pair of kicks to look good on the basketball court, check out the special or limited editions of Air Jordan’s or Nike’s Air Max as well as special colour variations (colourways) of Kobe Bryant’s and LeBron James basketball shoes.

Soccer fans can pick up the latest soccer shoes such as Adidas Messi 16 Pureagility FG edition while young at hearts hunt for the hottest shoe releases from Adidas, Nike and other brands such as the Adidas NMD Primeknit, Nike Sock Darts or Air Huarache.

Even the super rare shoe creations as well as all-time classics and favourites can also be found here. Sneakers Street is a good place to start hunting for the best sneaker store in Hong Kong.

Fake and counterfeit products

Are the sneakers in Sneakers Street Hong Kong real?

One frequently asked question is “Are the sneakers in the Sneakers Street authentic or real?” The short answer is: Yes, they are.

In fact, the majority of shops and stores are authorized retailers and resellers. Big brand names such as Nike, Adidas, Reebok or Puma have flagship stores here.

Major local sporting goods stores such as Gigasports or Marathon Sports also set up their stores here.

Go Back to Top

Prices, discounts, bargaining and payment methods

Sneaker prices and discounts

The prices on Sneakers Street can be quite competitive depending on the models. In general, the new arrival models will have 10% discounts and the previous hot items will have even further discounts (up to 30-60%). If you don’t request to have the latest models, you will have a good chance to get some real bargains here.

The truth is, the product cycles are very short in Hong Kong. It seems that the big companies release almost every week some new colour variation of popular sports shoes. Since Hong Kong is a trading hub chasing the latest trends and products, the new models can get outdated within weeks.

So, if you like a particular pair, don’t hesitate too long. It may be sold out later due to the fact that turnover is very fast in these shops. In addition you will have a wide selection of all kind of apparels. Have a look around and enjoy the shopping.

Bargaining and payment

The sneaker prices in the stores are fixed according to the company’s requirements. Unlike the street market, the prices here are non-negotiable.

Cash in Hong Kong Dollars, credit cards and some e-payment methods (Alipay, Wechat Pay, Apple Pay), are accepted in most of the sneaker stores.

Go Back to Top

Is it worthwhile to visit this Street Market?

Frankly speaking, shopping at the Sneakers Street is a one-stop solution.

Especially if you have limited time it is one of the best places to buy sports shoes, apparels and accessories. It is super convenient to compare prices since you have all major brands stretching out along one street.

Besides, it is located in the heart of urban region, steps away from several other famous Hong Kong street markets and nearby many local restaurants. You can easily arrange the itineary with other local experiences.

Go Back to Top

What are the opening hours and when is it the best time to visit?

Opening hours

The opening hours of the stores along the Sneakers Street vary depending on shop and brand. Like many other fashion shops, the majority of sneaker stores open in the late morning around 11:00 am. There are some bigger chain stores and brands that open their shops a little bit earlier around 10:00 – 10:30 am.

Since Mongkok is a shopping hot spot in town, most shops open till late at night. Most of the sneaker stores are open at least till 10:00 pm, some even till 11:00 pm.

Best time to visit

The best time to shop at Sneakers Street is in the morning when the shops are just open. You can enjoy a bit relax shopping time and avoid too many crowds. Most of the shops are relatively small.

If you keen to enjoy the life and local culture, the best time is the early afternoon and evening hours (usually between 4:00 pm and 8:00 pm), when the street just comes alive and is not over-crowded yet.

Go Back to Top

Where is the exact location and How to get to Sneakers Street?

The Sneakers Street is located on Fa Yuen Street, the part between Argyle Street and Dundas Street in Mongkok. It is parallel to Tung Choi Street which is famous as the Ladies Market.

Mongkok is the heart of Kowloon and can be easily reached by all means of transportation. One end of Sneakers Street adjacent to Argyle Street is close to MTR Mongkok station Exit D3. You can use either MTR network, public bus or taxi to get there.

You also have the option to take a cab which may be a good alternative if you travel with 3 – 4 persons or if you are pressed for time.

Go Back to Top

Nearby popular attractions on/close to the Sneakers Street

In close proximity there are other popular and famous attractions and sightseeing highlights. These include the Jade Market, Bird Garden, Electronic Street and Ladies Market. And in case you didn’t find what you are looking for there is also the Langham Place shopping mall nearby.

Go Back to Top